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Marketing & Business Learning Center

WEBSITE DESIGN & DEVELOPMENT

  • Basic knowledge
  • Plan your website
  • Getting started & installation
  • Design for small & medium sized businesses

WEBSITE HOSTING, SECURITY & MAINTENANCE

  • Choose the right hosting
  • Security tools
  • Modify your hosting files
  • Setup a regular backup schedule

EMAIL MARKETING

  • Basic knowledge
  • Getting started
  • Sending email campaigns
  • Monitoring and reporting
  • Laws and regulations

SOCIAL MEDIA MARKETING

  • Choosing the right platform
  • Targeting the right market
  • Social interactions
  • Integrating your products and services

Increase Reach

SEARCH ENGINE OPTIMIZATION

  • Basic knowledge
  • On-page SEO
  • Site structure and page links
  • Google Accounts

lead generation

TRADITIONAL MARKETING

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MARKETING RESEARCH

  • Target market
  • Consumer behaviour
  • Competitive analysis
  • Product, Promotion, Price and Placement

STRATEGIES & PLANNING

  • Goals and objectives
  • Seasonality
  • Budget
  • Scheduling
  • Media selection and marketing mix

website-functionalities

GOOGLE APPS FOR BUSINESS

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